Whether you’re a seasoned print manager, a budding graphic designer, or simply a print enthusiast, understanding the language of printing is crucial. It not only helps in making informed decisions but also ensures smoother communication with printing professionals.
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When it comes to publishing books and booklets, one of the most crucial decisions you’ll face is choosing the right paper stock. It’s not just about how it looks; the paper you choose can have an impact on the reader’s experience, the durability of your publication and even its environmental impact.
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Colour, often a subtle and understated hero in the realm of marketing, wields a power that transcends mere visual appeal. In print marketing, where every element contributes to brand storytelling the choice of colour holds huge importance.
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Ever found yourself immersed in the comforting rustle of turning booklet pages, captivated by a world encased within perfect bound books? Or perhaps you’ve marvelled at how the simplicity of saddle-stitched booklets belies their sheer elegance and utility?
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Have you ever stood in the aisle of a supermarket, awestruck by the explosion of colours and textures on each product packaging? Ever wondered how your favourite magazine achieves that glossy finish with vibrant imagery?
Well, behind those captivating visuals are two major printing techniques –
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If you have a client looking for the ultimate in exclusivity then you should consider our NEW raised foil business cards. They’re nothing short of sensational and exclusively available through Flexpress.
Keep your eyes peeled for other items we’ll be adding raised foil to as well: invitations,
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